HUNTING NICHE
This is a client that operates a very high ticket item in the hunting niche.Due to NDA’s I...
Form
To
About This Client
This is a client that operates a very high ticket item in the hunting niche.
Due to NDA’s I cannot reveal exactly who this is, but, this company sells products to a high-end segment of the North American hunting audience.
Income comes through 2 main sources:
– The central product itself sells from a few hundred dollars to several thousand.
– A subscription service which has multiple tiers up to $300+ per month.
(UNDER NDA), USA
WHAT WE DID
1. Reaching out to small ‘mom and pop’ hunting blogs alone was not going to cut it. To reach the right type of audience and get some high-impact links, we wanted to get more creative, and potentially get links with some big organizations associated with the hunting industry or the products around it.
2. Our ideal customer base isn’t just someone who does it in their spare time – these are enthusiasts who spend a lot of their spare time and expendable income on hunting.
3. Websites associated with taxidermy, gun rights, gun enthusiasts and even the farming industry were going to get us that, because of the kind of product we were dealing with.
4. We worked from September 2020 to Jan 2021, and gained around 26 links.
SEPT 2020 TO JAN 2021
26 links built in total.
Within that, 2 of them were on digital magazines – one aimed at firearms enthusiasts and another at “Country Lifestyle”.
First screenshot above compares a month after the campaign, to a month before our campaign. This is total traffic, which includes organic search, referral, direct traffic and some clicking through from the email remarketing. Does not include paid traffic.
2nd and 3rd screenshots show the increase in revenue and signups. With everything almost doubling across the board.
BEFORE
If we just isolate revenue from organic search traffic in the 30 days before campaign started we see 600 leads converted, yielding over $12,000.
AFTER
While in 30 days after campaign ended, the site converted 840 users, into almost $17,000 is revenue. 32% increase in revenue.
Want to know more about The Links Guy and how your business could benefit from working with us?
FIND OUT MORE
Project Analytics
Explore Case Studies
-
FINANCIAL TRADING AFFILIATE
his client operated in an extremely high competition financial trading niche (Binary and Forex Trading.)A previous link building company let this client down and built bad quality links. As such, the site appeared to have been penalised and traffic took a massive hit.We came on board at the start of 2019 to help lift them...
-
TELECOMS STARTUP
We started a campaign for a firm in the telecoms/IT infrastructure space backed by some investors looking for very fast growth. (One of the investors is a public figure that often appears on US television.)We started in September 2020, and did the equivalent of an 8-month campaign. We worked the 9th month to just finish...
-
UK LOGISTICS COMPANY
We were hired by a UK-based logistics company, which works with retailers and eCommerce brands, mainly in the UK and European market. (UNDER NDA), UK WHAT WE DID 1. There was a particularly heavy focus here on industry-relevant publications, rather than trying to drive traffic through SEO keywords 2. They were also still awaiting delivery of a...
-
ACCOUNTANCY FIRM
“After downsizing my in-house team, I needed to hire an expert who could give the site a boost and come up with an effective strategy. After finding Amit, he seemed the natural choice. A simple approach that had a massive impact on the site’s traffic! – and even more importantly, stayed there!” Chris Conway, Former...
-
HUNTING NICHE
This is a client that operates a very high ticket item in the hunting niche.Due to NDA’s I cannot reveal exactly who this is, but, this company sells products to a high-end segment of the North American hunting audience.Income comes through 2 main sources:- The central product itself sells from a few hundred dollars to...
-
MANAGED SERVICE PROVIDER
This client was a managed workforce provider, primarily for SaaS companies in the B2B space.They had plenty of content built up over the years, had some organic traffic coming in but didn’t have a solid strategy in place.The company was doing well already but wanted to ramp things up on the link building and SEO...
